The corporate gift marketing is said to be worth a whopping £78 million, and it's no wonder. With 79% of employees feeling unmotivated at work, employers are pulling out all the stops to show appreciation to their workforce.

In this blog, we'll explore the reasons why corporate gift cards for experiences stand out as the best corporate gifts and we'll even throw in a few suggestions for the best corporate gift ideas.

The Rise of Corporate Gifting

a woman gets an experience gift as a corporate gift
Before we dive into the advantages of experience gifts, it's worth understanding the factors contributing to the rising trend of corporate gifting in recent years. Experts say that the corporate gift market has grown an unbelievable 400% over the last five years. Here are some key reasons behind this upward trajectory:

  • Personalised Connections: In an increasingly digital world, personal connections are more valued than ever. When companies give corporate gifts, they strengthen relationships with clients, partners, and employees by acknowledging their individuality and preferences.
  • Recognition and Appreciation: Companies have recognised the importance of recognising and appreciating their stakeholders' efforts and contributions and corporate gifts serve as a tangible expression of gratitude and acknowledgement.
  • Competitive Edge: In a competitive business landscape, creating a memorable impression is vital. Well-thought-out corporate gifts set your company apart, making it more likely that you'll be remembered and considered favourably in the future.

Now, let's delve into when exactly you should give a corporate gift.

When Should You Give a Corporate Gift Card?

There's never a bad time to give a gift, let's be honest. But there are some main corporate gifting occasions when showing your appreciation to your staff makes the most sense:

  • Holidays: Celebrating festive seasons like Christmas, New Year, Easter and Diwali with a personalised corporate gift can brighten the recipient's day.
  • Work Anniversaries: Marking milestones such as the anniversary of a partnership or an employee's service years demonstrates your commitment to the relationship and shows your appreciation for their invaluable loyalty.
  • Achievements: Recognising accomplishments, whether personal or professional, with a corporate gift can boost morale and motivation.

Now, let's delve into why corporate gift cards for experiences make the best corporate gifts.

7 Reasons Why Experiences Make the Best Corporate Gifts

1. They're Memorable and Unique

Due to the vast selection of gift experiences on offer with our experience gift cards, they're guaranteed to offer something out of the ordinary to your colleague, employee or business partner. Whether it's a spa day, golf experience, travel excursion or a culinary masterclass, these memorable gift experiences stand out from conventional (and frankly boring) corporate gifts.

2. They Encourage Personal Connection

give a branded corporate gift card on birthdays
Choosing an experience gift shows that you've taken the time to understand the recipient's interests and tastes, fostering a deeper and more personal connection. Your employees may even decide to redeem their corporate voucher on the same gift experience making it a fun team bonding activity.

3. They're Flexible

someone redeems their corporate gift voucher on a skydiving experience
Experience gift certificates empower the recipient to select the time and place to enjoy their gift, ensuring it seamlessly fits into their schedule. And because our corporate gift vouchers are valid for a generous two years, your gift recipient will have plenty of time to curate their dream experience.

4. They Reduce Clutter

Unlike physical corporate gifts that can accumulate and clutter spaces, experiences create cherished memories without occupying physical space. Too often companies give their employees lame corporate gifts that their employees don't even want - think pens, mugs and hoodies. More often than not, these corporate gifts just get thrown to the back of their drawer never to be used again (did you know that 79% of corporate gifts and merch end up in landfills?). Why not give your business associates and employees something that reignites their spirit and broadens their horizons? An experience gift certificate does exactly that.

5. They Have a Positive Impact on Well-being

branded corporate gifts given to employees can strengthen their mental health
Experiences contribute positively to well-being by reducing stress, increasing happiness, and promoting a healthy work-life balance – aligning perfectly with corporate wellness initiatives. As a result, your workplace will be filled with energetic, positive people. What could be better?

6. They're Sustainable

our corporate gift cards are eco friendly and sustainable due to our partnerships with NGOs
Experience gifts are eco-friendly, producing no waste and having a smaller carbon footprint compared to physical items, aligning with a growing concern for sustainability. At Experiencegift, we care about the planet and are proud of our partnerships with NGOs like Made Blue and Eden Reforestation which provide vital water to impoverished communities and plant trees in the areas that need them the most.

7. They Boost Brand Perception

Associating your company with enjoyable experiences leaves a lasting imprint on recipients, elevating your brand's image and reputation. Plus, if you give branded corporate gifts, your recipients can proudly show off your brand wherever they go.

Will you buy corporate gifts for experiences?
So, consider buying luxury corporate gift cards for experiences to make a lasting impact on your corporate relationships, leaving behind cherished memories that will be treasured for years to come. Once you give one of our luxury corporate gifts, your workforce will be feeling empowered and rejuvenated instead of unmotivated and burnt out.

Give the Best Corporate Gifts with Flightgift, Hotelgift, and Activitygift

corporate gift cards from experience gift are the best corporate gift ideas
To take your corporate gifting to the next level, consider the premium offerings of Flightgift, Hotelgift, and Activitygift. These brands provide an array of experience vouchers in three convenient formats – eGift, physical, and printed PDF. Here's exactly why they make the best corporate gifts:

  • Flightgift: With a Flightgift voucher, you'll give your treasured employee, business partner or colleague the option to book a flight with over 400 top airlines that fly to over 980 worldwide destinations. It's the perfect corporate gift idea for your employees in need of some adventure and wanderlust.
  • Hotelgift: Give the gift of luxurious hotel stays and unforgettable getaways with hotel vouchers from Hotelgift. Your corporate gift recipients can redeem their corporate gift over 750,000 hotels ensuring a comfortable and memorable experience that will let them come back to work rejuvenated and refreshed.
  • Activitygift: For those who crave thrilling experiences Activitygift offers over 50,000 global activities and adventures. From skydiving, animal activities to relaxing spa days, with an activity gift voucher, there's something for everyone.

The Best Way to Gift an Experience
What sets these corporate gift vouchers apart is their flexibility and super-easy customisation options. Many businesses have expressed frustrations in the past with trying to find one corporate gift that suits the whole workforce, but our experience gifts leapfrog this issue as they give your recipient the power to choose exactly what they want to redeem their gift voucher on. Plus, you can fully customise our corporate gift vouchers with your brand's logo and messaging, ensuring a personalised touch that resonates with your recipients in just a few clicks.

So, to sum up, our branded corporate gifts empower your employees to travel the world, get out of their comfort zone and make new memories with their loved ones. Our corporate gift cards for experiences also highlight your appreciation for their hard work and will only foster stronger relationships between you both.